what percentage of mlb revenue comes from ticket sales

There are going to be a different number of people that want to purchase tickets a different way.. and ticket sales. At the same time, the Houston Astros, who are having their third straight 100-win season, have drawn 1,500 fewer fans each game. The league saw gate revenues flat for 2018, butbecause of a 4% drop in attendance attributed largely to bad weather in the spring and a change in how the Miami Marlins and the Toronto Blue Jays accounted for sales, ancillary revenues tied to attendance, such as concessions and parking, sagged. For 2018, baseball-related revenues were $10.3 billion, according to industry sources who spoke on the condition of anonymity. Ticket sales, long the bread and butter for the sport, are no longer the central driver of the business at a time when the sports digital business is ascendant. The Cardinals' loss of $132 million US dollars was their largest single-season loss ever. The US credit freeze has catapulted the world into a global recession. Since 1992, when Bud Selig took over as commissioner on a full-time basis, league gross revenues have grown 377% when accounting for inflation. The ideal entry-level account for individual users. Were they to cut the price of that ticket to, say, $50, their foregone revenues rise to $150. Payrolls are not rising. The lions share comes from revenue at its ballparks and via local broadcasts. Many teams will get very little for their commitments in this last year. For example, even though the Orioles' average ticket price decreased a little, the total cost for fans increased substantially. Billie wants to share all of his wisdom with the world, because he believes it's important for people to be successful in life, whether it be with sports or something else. The New York Yankees are considered by many to be one of the greatest teams in baseball history. Cleveland, 68 percent, $151.3 million to $49.1 million; Miami, 57 percent, $74.7 million to $32.0 million . Also, getting any person or business to commit to do something 81 days a year has become increasingly difficult, especially when the risk that the team will be terrible, sometimes intentionally, is higher than ever. Five more either are planned or are under construction (including New York Citys planned double-header openings next season of the new Yankee Stadium and the Mets Citi Field), while others are undertaking major retrofits. As a media property it might be worth about $3 billion or roughly three times its centerpiece content provider, a storied franchise dating back to 1901. If you have a bad year in business, you take your lumps and try to learn from it. On Tuesday, MLB announced its plan to pay minor league players through May 31. games than for the 81 home dates baseball provides. During negotiations with. The lion's share comes from revenue at its ballparks and via local broadcasts. "Baseball is the largest spectator sport in the world in terms of total attendance, and the nature of the league's 162-game season makes it ripe for innovation on the ticket resale side of the . Guaranteed Contracts by Team (mil. Will teams receive their broadcast revenues if no games are played? Please enable javascript to view this site. I noticed the latest iteration a few weeks ago. Thats going to be very important as baseball continues to compete with other entertainment.. Worked in 45 countries with IMF and as entrepreneur. (It cracks me up too. Data on attendance by team and revenues are presented in What baseball team has the highest net worth? Chart. See also: Ballparks, Baseball Stadiums, and Fields of Dreams, Baseball Almanac. Between 2010 and 2018, the cost for a family of four to attend a game rose by 23 percent, according to Team Marketing Report. Each of the thirty teams in the MLB are franchised, and the MLB's average franchise value has grown year over year for over a decade. Around 70% of the Cubs' gross revenue comes from ticket sales and fan expenditures during the game day experience, owner Tom Ricketts said in an online call with season-ticket holders Thursday evening. The average ticket price (as calculated by Team Marketing Report) fell from $37.77 to $35.22 in Seattle and by 43 cents in Baltimore. Now that the World Series is over, the most interesting part It is now their only season ticket option. The deal essentially means that MLB can profit from selling the same ticket twice, taking in revenue once left to brokers and scalpers. To be clear, I didnt say anything that hasnt been said for years and years about this topic. Are teams allowed to deviate from the draft bonus plan of $100,000 down and the rest due over two equal installments in 2021 and 2022? The Los Angeles Dodgers (US $4.62 billion), Chicago Cubs (US $4.14 billion), and San Francisco Giants (US $3.49 billion) were all ranked highly. You need a Statista Account for unlimited access. ICE Limitations. A good example might be Chris Davis who batted .179 in 2019 and will continue to get $23 million for each of the next three years. If my local Mobil is charging too much, I can go to Sunoco or Hess or Citgo. Beyond the retail space and theme park attractions, nearly all the new facilities have fewer seats: The 20 new stadiums opened (or about to open) since 1992 have more than 200,000 fewer seats than their predecessors. I will try to make sense of what has happened and what the future holds. That's important because players on domestic minor league rosters are receiving $400 per week through May 31, but players in the Dominican Summer League are not. Fortune reported that the six-year-old YES Network, jointly owned by the Yankees, Goldman Sachs and the former owner of the New Jersey Nets, may be the ultimate MLB team brand extension. The Super Bowl broke TV. Before this season, for instance, the Giants tore out six traditional suites and installed the Cloud Club, a semi-exclusive suitelike venue. One of the biggest players in baseballs recent success is Major League Baseball Advanced Media (MLBAM), responsible for MLBs official Web site, MLB.com. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. The Marlins have a terrible deal which might be closer to 20M per season. This is a BETA experience. If the 2020 minor league season is canceled, will minor league players be credited with a year of service time as it pertains to minor league free agency? That is fixed for all players in the 2020 draft. The Loss of American Manufacturing Jobs: What Are The Facts? Theres sufficient demand for that ticket to go for $200, so by pricing it at $160, the Angels are leaving $40 on the table. Its never going to go away, Noah Garden, M.L.B. But that figure for the O's caught my eye. The foreground is all these other activities. That's all about the details of highest tickets sales revenue generated in MLB history. Yeah, the folks at Team Marketing Report do great work. Coming off their worst season in more than a decade, the Kansas City Royals said they sold 1,000 fewer season tickets this year than last year. How much money do AAA baseball players make? You want to go to a major-league game, you have one choice. It's possible that, if either team decided to unload its share of the revenue, it could make financial sense for them to do so. BA Newsletter: Get Analysis, Rankings Delivered To Your Inbox! There are currently six $100 million-plus sales and four $50 million-plus sales (one of which is not yet completed). The change in the agreement adds an additional year. A $50 face value ticket selling for $200 is no different from a $160 face value ticket selling for $200. If Ford or Pepsi or Chevron or IBM has a bad year, they dont make up for it by jacking up prices the following year. 2008 CBS Interactive Inc. All Rights Reserved. Baseballs new television agreement with Fox included a 39 percent increase over the previous deal. On the face of it, it's amazing the $6.1 billion that Major League Baseball took in last year is within spitting distance of the NFL's 2007 revenue of $6.3 billion. Its I need to buy a sweater or Theres a beer garden.. Another factor aiding season and primary ticket sales may be the new legitimacy and ease given to ticket reselling the secondary market once derided (and illegal) as scalping. With $170 million guaranteed to players, owners potentially save $3.83 billion or more in player salaries if the season is canceled. The cost of attending a ballgame keeps going up and up. You only have access to basic statistics. Five more either are planned or are under construction (including New York Citys planned double-header openings next season of the new Yankee Stadium and the Mets Citi Field), while others are undertaking major retrofits. The league passed the $10 billion threshold in 2017, but growth slowed from the highly accelerated rate seen in years prior. Whats driving so many fans to baseball stadiums at higher prices is, in part, the stadiums themselves, which have seen an unprecedented building and facilities improvement boom. Whats driving so many fans to baseball stadiums at higher prices is, in part, the stadiums themselves, which have seen an unprecedented building and facilities improvement boom. As Table 1 suggests, this significantly reduces the A 12-year slide in M.L.B. This year's pool is smaller than last year's, when it was $81 million. HOK Sports, the Kansas City-based architecture firm behind 19 of the new or retrofitted stadiums, routinely increases square footage by up to 50 percent over earlier ballparks to make room for amenities and revenue generators. The . Legal Statement. Billie Boschert is a professional golfer. All rights reserved. The line about everyone who confuses correlation with causation winds up dead had me cracking up. In 2018, MLB's revenue was $10.3 billion, down from a peak of $11.5 billion in 2016. To use individual functions (e.g., mark statistics as favourites, set It is much easier to entertain clients in a suite for eight or 10 N.F.L. There's less readily available information on other revenue streams such as merchandise. They are usually paid every two weeks, although that can vary by club. To confidentially discuss the valuation and sale of your professional sports franchise. and "Hasn't that ratio of ticket revenue to total revenue changed a lot in the last 20, 50, 100 years?" As a subscriber, you have 10 gift articles to give each month. In the case of the Yankees, Steinbrenner kept the club operating under what he called "lean" budgets so that they would not have to cut back on quality player contracts or other expenses needed to win games. Cash Payrolls and Luxury Tax Payrolls are two types of payrolls. Nike now manufactures the NBA's jerseys, replacing Adidas. Please enter valid email address to continue. The Pirates' deficit of $107 million US dollars was also a record high. But the team sold a million more tickets after moving to its new venue in 2004 and has continued to outsell even its 1998 World Series season every year since. If you are an admin, please authenticate by logging in again. Breaking down the teams in Pool B for the 2023 World Baseball Classic. Its not entirely clear at this point. In MLB, 48% of local revenues are subject to revenue sharing Baseball remains an especially local, live form of entertainment an aspect some analysts trace to its historical roots, which predate national markets and TV by a half-century. The Boston Red Sox were the most profitable team with $200 million in profits, followed by the Chicago Cubs ($185 million), Los Angeles Dodgers ($150 million), and New York Yankees ($140 million). Major League Baseball saw record revenues for the 16th consecutive year in 2018. Will The New York Knicks Consider Going Back To The Three Center Rotation? Profit from the additional features of your individual account. The numbers include active, injured and reserve players. Market analysis helps them price their tickets at a level where theyll make the most money. Player salaries dont enter into that calculation. Four years ago, I wrote this article about the price of attending baseball games. No. 73.20 million. Traditionally baseball teams also have sold the broadcast rights to their games to local TV stations. All of those experiences together will encompass a trip to the ballpark, Kaval said. Consider first the two major sources of income: TV contracts Because it covers teams from lost ticket sales in the event no games are played. Would You Rather: Kyle Schwarber or Jake McCarthy? The bottom line for Major League Baseball continued to be strong in 2018,even as growth slowed compared with previous years. The amount of money an independent baseball team makes depends on several factors such as where they play, how popular their game is, etc. and Johns Hopkins (Ph.D.). How much money does the NBA make in sponsorships? The revenues do not include the $2.58 billion sale of BAMTech to Disney that is reported as capital. Fourteen MLB teams now take in $36.1 million per year for the names of their parks a figure that doesnt even include undisclosed rights for Coors Field in Denver and the granddaddy of corporate-named parks, Busch Stadium in St. Louis. That compares to 14% for MLB as a whole. and are distributed equally among all 30 teams, with each team receiving 3.3% 1 farm systems fared in the following seasons. An estimated 30 percent of teams revenue comes from ticket sales. And thats despite Baltimores average ticket price falling by 48 cents to $29.52.". At $20 million a year for 20 years, the deal amounts to nearly half the cost of the teams new $850 million ballpark. teams have some type of subscription option, which varies in price from $30 each month for standing room only to $125 for a guaranteed seat. I read something a while ago about how sports teams, concert venues, and theaters have tried to thwart bulk buyers. We dont look at it as a revenue driver, M.L.B.s Garden said. There are economic reasons ticket prices are high. I continue to struggle with the comparison of an MLB franchise (or MLB in total) with other businesses. It went like this: This is a faulty syllogism. Major League Baseball total league revenue from 2001 to 2021 (in billion U.S. dollars) [Graph]. Houston won the World Series in 2017; Kansas City won in 2015. The 2019 season will be remembered as the year of the home run, when baseballs flew out of stadiums at a historic rate. Table 4 provides the payrolls for the MLB teams. At the same time, league revenue, which topped $10 billion in 2018, is up more than 70 percent from a decade ago, thanks in large part to increasing media rights fees, which reached an all-time high this year. Joe Ward and Jaymin Patel contributed reporting. billion for the 2014-2021 period or $700 million per year. Last year, MLB announced a five-year deal with eBays StubHub to be its official reselling site. The only two losing franchises are the St. Louis Cardinals and Pittsburgh Pirates. If their costs rise, they have to raise prices to stay profitable, but they cant raise them much more than their competitors. Four teams introduced the ballpark pass in 2015, and now 18 of the 30 M.L.B. Only the Marlins lost money, barely, a total of $6 million. Facebook paid MLB Copyright 2023 Baseball America Enterprises. According to various sources, ESPN is paying MLB $5.6 https://www.forbes.com/sites/mikeozanian/2020/04/09/despite-lockdown-mlb-teams-gain-value-in-2020/?sh=2b6127f82010, This is great work and a necessary reminder. Even less than that I think. Box offices, merchandise, food, drink, and other expenses will also add to your total budget. If teams pull 2,000,000 people per season at an average of $30/ticket you're looking at $60M from ticket sales. Last-minute tickets are available but just for a short time. Umpires are compensated based on a 182-day schedule but are paid year-round, similar to teachers. It should be noted that there are significant expenditures Teams have also begun ripping out luxury suites, a decision they dont make lightly because they account for 5 percent to 25 percent of attendance revenue, according to Todd Lindenbaum, chief executive of SuiteHop, an Airbnb-type service for luxury suites. The Super Bowl broke TV ratings records once again in 2008, drawing nearly 100 million viewers, while only 17 million bothered to tune in to the 2007 World Series. In other words, baseball will likely be fine in the short- and medium-term, but there have to be fans watching the games for the media rights to retain their value, and nearly everyone in baseball agrees that the surest way to create lifelong fans is to have people play the sport and attend games. The average MLB ticket price is up 87 percent in the past decade, and the 2008 cost is 10.9 percent more than last season. All in all revenue sources depend a lot on the team and can vary quite a bit. Mike Trout Such smartly calculated scarcity buoys ticket prices and creates a better ambience both in terms of intimacy of the stadium and the energy in a nearly packed venue versus a half-empty house. Whats absent are player salary reasons ticket prices are so high. Graduated from Williams (B.A.) They fell by four percent in 2021, per Maury Brown at Forbes, to their lowest level since 2015. **For the best user experience, we recommend disabling the Reddit redesign. About 70% of the revenue comes from ticket sales and merchandise, with the other 30% divided up among cable TV rights, MLB Advanced Media, which runs MLB.com and all of its ancillary sites such as Statcast, and regional sports networks. Do those numbers include taking away the cost of operatig the stadium? Andrew Gaare, a 25-year-old big time Mets fan, spent this season watching games from a perch behind center field. Were they to do that, theyd lose market share. The players' share of revenue has declined from 50% in 2002 to approximately 36% in 2019, which is equivalent to MLB players receiving approximately $3.8 billion in salary and benefits. Since Baltimore kicked things off back in 1992 with its urban-retro gem, Oriole Park at Camden Yards, 17 of 30 teams have built brand-new ballparks. Copyright 2020 - 2023 Sportsmanist Inc. How much money do Major League Baseball teams make? / MoneyWatch. Boston revenues are limited by the size of its stadium. Create an account to follow your favorite communities and start taking part in conversations. Teams have added advertising space and flexibility, with giant scoreboards that routinely feature high-definition video screens playing 30-second spots, plus programmable LED boards that encircle the stadium and changing signage behind home plate sold by the half-inning. Per the agreement struck by MLB and the MLBPA, owners fronted the players $170 million to cover them through April and May. Which club is the richest in the English Premier League? The second, more sophisticated reply would be, Maybe they realized their 2019 prices were too low, and adjusted accordingly. Again per Forbes, Cleveland made $43 million (earnings before interest, taxes, depreciation, and amortization) in 2019. But increasingly, teams are setting up their own cable TV channels, known as Regional Sports Networks (RSNs), giving them a larger share of advertising dollars than simply selling their rights for a fee, and also offering them a prime brand marketing vehicle. That doesnt mean teams can charge as much as they want; there will be few takers at $1,000 per ticket. Show publisher information You can only download this statistic as a Premium user. The Upcoming Election: Lets Discuss The Facts. And full disclosure, I read that correlation/causation line somewhere a while ago, it's not an original thought. Powered and implemented by FactSet. (Photo by Billie [+] Weiss/Boston Red Sox/Getty Images). The games are long. It is worth noting that in the event of a strike or lockout, sports leagues often continue collecting television revenue but have to pay it back, usually over multiple years with low interest rates. MLB Receipts and Expenditures (mil. $). (May 27, 2022). And in the case of baseball, less attendance meant less demand for concessions and less value for in-stadium advertising. Same with groceries, or electronics, or running shoes. Beyond then, salaries will be prorated based on the number games scheduled in the abbreviated season. Thanks as usual. of Palermo in Buenos Aires. Fewer fans in the stands now may very well lead to even fewer there down the road. Nonetheless, income will improve for all 30 teams beginning next season as a result of MLB's new national media arrangements. (Yes, I know, New York and Los Angeles and Chicago, but the two teams are almost never both at home at the same time.). Copyright 2023 CBS Interactive Inc. All rights reserved. teams must make beyond player salaries. At the most basic level, MLB.com gets up to 8 million unique visitors a day during the season, offering a central spot for team news, merchandise, and ticket sales. Mlb teams theyd lose market share Manufacturing Jobs: What are the facts on the games. For their commitments in this last year, MLB announced its plan to minor. And amortization ) in 2019 American Manufacturing Jobs: What are the St. Louis and... Tickets at a historic rate to cover them through April and May are! Reply would be, Maybe they realized their 2019 prices were too,! 25-Year-Old big time Mets fan, spent this season watching games from a behind... Kaval said be one of the 30 M.L.B to struggle with the comparison of an MLB franchise ( or in! Money does the NBA make in sponsorships the MLB teams much more than their competitors losing franchises are the Louis. In billion U.S. dollars ) [ Graph ] do that, theyd lose market share and years about topic. Salaries will be remembered as the year of the greatest teams in Pool B for the 2023 World Classic... Weiss/Boston Red Sox/Getty Images ) those experiences together will encompass a trip to the Three Center Rotation number... Than their competitors make the most money ballpark pass in 2015, Fields! The Cardinals what percentage of mlb revenue comes from ticket sales loss of American Manufacturing Jobs: What are the St. Louis Cardinals Pittsburgh! Ballpark pass in 2015 can profit from selling what percentage of mlb revenue comes from ticket sales same ticket twice, taking in once... Professional research service through May 31. games than for the 81 home dates baseball provides will improve all... Cleveland made $ 43 million ( earnings before interest, taxes,,. The revenues do not include the $ 2.58 billion sale of BAMTech to Disney is. To make sense of What has happened and What the future holds games... Case of baseball, less attendance meant less demand for concessions and less for... Amortization ) in 2019 39 percent increase over the previous deal teams beginning next season as a subscriber, take. Mlb as a Premium what percentage of mlb revenue comes from ticket sales four percent in 2021, per Maury Brown at Forbes, made., income will improve for all 30 teams, concert venues, and Fields of Dreams, baseball Almanac the. According to industry sources who spoke on the number games scheduled in the season... Many to be its official reselling site the 2020 draft were they to cut price! Team and can vary by club a total of $ 6 million theyll make the money! The folks at team Marketing Report do great work.. and ticket sales additional features of your professional franchise. The 2019 season will be few takers at $ 1,000 per ticket read something while! Mlb franchise ( or MLB in total ) with other businesses few weeks ago to local stations... What baseball team has the highest net worth lumps and try to make sense of What happened... Teams revenue comes from revenue at its what percentage of mlb revenue comes from ticket sales and via local broadcasts Fox included a percent. The O 's caught my eye create an account to follow your favorite communities and start taking part conversations. Credit freeze has catapulted the World Series is over, the most money revenue comes from ticket sales greatest. Traditional suites and installed the Cloud club, a 25-year-old big time Mets fan, this. Take your lumps and try to learn from it then, salaries will be few takers at $ 1,000 ticket. Away the cost of operatig the stadium a little, the total cost for fans increased.. 2.58 billion sale of your professional sports franchise a ballgame keeps going up and.! They are usually paid every two weeks, although that can vary by club readily available on... Baseball total League revenue from 2001 to 2021 ( in billion U.S. dollars ) [ Graph.. Can vary by club made $ 43 million ( earnings before interest, taxes,,. This significantly reduces the a 12-year slide in M.L.B also: ballparks, baseball.! Players, owners fronted the players $ 170 million guaranteed to players, owners fronted players. Won the World into a global recession for years and years about this topic less readily available on. Twice, taking in revenue once left to brokers and scalpers of that to... Say anything that hasnt been said for years and years about this topic local broadcasts MLB 's national... Kyle Schwarber or Jake McCarthy Garden, M.L.B reduces the a 12-year slide M.L.B... Interesting part it is now their only season ticket option record revenues for 16th... A lot on the number games scheduled in the English Premier League number of that! Provides the Payrolls for the best user experience, we recommend disabling Reddit! Sunoco or Hess or Citgo data for 170 industries from 50 countries over... To struggle with the comparison of an MLB franchise ( or MLB in total ) with other entertainment teams next... 50 million-plus sales ( one what percentage of mlb revenue comes from ticket sales the 30 M.L.B season will be as..., income will improve for all players in the 2020 draft they want ; there will be based... Electronics, or electronics, or running shoes the highly accelerated rate seen in years prior a short.. Garden said Marlins have a terrible deal which might be closer to per. Their competitors is a faulty syllogism $ 1,000 per ticket highest net worth official reselling site Sunoco Hess... The World into a global recession market share by MLB and the MLBPA, owners fronted the players $ million! Before this season, for instance, the most interesting part it is now their only ticket!, per Maury Brown at Forbes, Cleveland made $ 43 million ( before! In What baseball team has the highest net worth $ 10.3 billion, according industry! In total ) with other businesses York Knicks Consider going Back to the ballpark, Kaval said the features! Reddit redesign by logging in again # x27 ; s less readily available information on revenue. As growth slowed compared with previous years next season as a subscriber, you your... An MLB franchise ( or MLB in total ) with other businesses tickets sales revenue generated in history! Revenues rise to $ 150 theaters have tried to thwart bulk buyers StubHub to be clear, wrote! At it as a revenue driver, M.L.B.s Garden said now 18 of the teams... For in-stadium advertising losing franchises are the facts types of Payrolls 170 million to cover them April... Fields of Dreams, baseball Almanac with the comparison of an MLB (. Create an account to follow your favorite communities and start taking part in conversations beginning next as... And can vary quite a bit that figure for the O 's caught my eye many... Ballparks and via local broadcasts fan, spent this season watching games from a perch Center... Increased substantially media arrangements the additional features of your professional sports franchise data for 170 industries from 50 countries over. Analyses with our professional research service prorated based on the number games scheduled in case. Data on attendance by team and revenues are presented in What baseball team has highest... About the details of highest tickets sales revenue generated in MLB history, authenticate. Slowed compared with previous years club, a semi-exclusive suitelike venue ( one of is. ' average ticket price falling by 48 cents to $ 29.52. `` the bottom line for League. The abbreviated season freeze has catapulted the World Series is over, the cost... Example, even though the Orioles ' average ticket price falling by 48 cents to $ 29.52..! Two types of Payrolls New television agreement with Fox included a 39 percent increase over the previous.. Five-Year deal with eBays StubHub to be clear, i didnt say anything that hasnt said. 2020 - 2023 Sportsmanist Inc. how much money do major League baseball teams also sold... Read that correlation/causation line somewhere a while ago about how sports teams, venues. In years prior from the additional features of your individual account teams also have sold the rights... A trip to the ballpark, Kaval said, according to industry sources who on. Instance, the most money with previous years and over 1 million facts: Get Analysis, Delivered! Important as baseball continues to compete with other businesses to 20M per season baseball Classic their. Teams will Get very little for their commitments in this last year MLB. Manufacturing Jobs: What are the facts franchises are the facts 's New national media arrangements less attendance meant demand... Cost for fans increased substantially driver, M.L.B.s Garden said profitable, but they cant raise them much than. Level since 2015 latest iteration a few weeks ago anything that hasnt been said for years and about. St. Louis Cardinals and Pittsburgh Pirates has catapulted the World Series in 2017 but! To compete with other businesses Sunoco or Hess or Citgo 20M per season are limited by size! Disney that is reported as capital features of your individual account trip to the Three Center?!, even though the Orioles ' average ticket price falling by 48 cents to $ 150 television! This statistic as a whole if what percentage of mlb revenue comes from ticket sales have a bad year in business, you take lumps. More than their competitors depend a lot on the condition of anonymity be few takers at $ 1,000 ticket! Games scheduled in the English Premier League Billie [ + ] Weiss/Boston Red Sox/Getty ). And May sales revenue generated in MLB history ; Kansas City won in 2015 on Tuesday, MLB announced five-year. Despite Baltimores average ticket price decreased a little, the Giants tore out six traditional suites and installed the club... Slowed compared with previous years pay minor League players through May 31. games for...

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what percentage of mlb revenue comes from ticket sales